The Power of Branding in Restaurants

One over-looked element of restaurant design (that just happens to be one of my favorite parts of the process) is branding. Typography, color, lines, graphics and patterns. The process of creating an identity for a space follows much of the same process as interior design. Branding and graphic design can elevate a design and turn a great design into a show-stopper. Here are a few examples of branding and graphic design done well in the restaurant environment.

The National, NYC

The Barn, Berkinshire (via. & via.)


The Red Canoe, Brooklyn (via. & via.)

And Lastly, you might remember Capital Kitchen from an earlier post I did on their interior. Here is the branding that goes along with their amazing interior. (via.)